I Didn’t Know Potatoes Were in Potato Chips?

The Washington Post article, “Simplicity Becomes a Selling Point, Foodmakers Emphasize Uncomplicated Ingredients,” dated April 7, 2009, reports on how food makers are either reducing the ingredients in their products or noting how few ingredients make up their existing products.  This is apparently done to minimize the quantity of unnecessary or unhealthy ingredients in the food since, according to many healthy food experts, simplicity is next to healthiness.

I won’t delve further into the article to argue or support that supposition, though it does make sense.  I will note however that a Frito-Lay representative said, “It’s anecdotal, but we’ve had people tell us that they didn’t know there were potatoes in potato chips."  Makes me wonder if there is ham in burger…

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